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Beach-House Chilling with Pepe Jeans London SS09

 

Here is the new  Spring / Summer 2009 ad campaign for Pepe Jeans London by Steven Meisel with a theme of a group of friends lounging and relaxing in a beach house.

 

 

The campaign features models Danny Schwarz, Jamie Strachan, Daria Werbowy, Anna Jagodzinska, and Boyd Holbrook.

 

 

Danny Schwarz has been coming up a lot on my radar. When it comes to S/S 09, he’s already been featured here in the new D&G and the controversial CK Jeans campaigns. I will be keeping an eye on this stud! Danny boy is signed with Premier Model Management London and VNY Model Management New York.

 

 

While I loved Julien Quévenne in the Pepe Jeans S/S 09 ads, I prefer this one because it has more of a story and frankly seeing only Julien in either all denim or black pieces against a white background got a bit boring after the 10th image...

 

 

+ see more Pepe Jeans | Danny Schwarz